Through our lives we are conditioned into an EGOIST state of mind where we view ourselves as somehow separate from the rest of the world but at the same time the CENTER of it. It is an illusionary state in which we identify with a set of concepts, feelings, opinions, and judgments about past experiences. Then wrap it all into a big ball convince ourselves that our big ball of “nothingness” is a rock solid substantial thing, it is our own little shadow “reality” in which we root our identity, and we name it “ME”.